PRIVACY POLICY
Our Collection of Personal Information
When you visit the Site, we automatically collect certain information about your device, including details about your web browser, IP address, time zone, and some of the cookies installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products you view, what websites or search terms referred you to the Site, and how you interact with the Site. We refer to this information as “Device Information.”
We use the following technologies to collect Device Information:
“Cookies” are data files placed on your device or computer that often include an anonymous unique identifier. For more information about cookies and how to disable cookies, visit http://www.allaboutcookies.org.
“Log files” track actions occurring on the Site and collect data, including your IP address, browser type, internet service provider, referring/exit pages, and date/time stamps.
“Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you navigate around a website.
In addition, when you make a purchase or attempt to purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card number), email address, and phone number. We refer to this information as “Order Information.”
When we talk about "Personal Information" in this Privacy Policy, we refer to device information and order information.
How We Use Your Personal Information
We generally use the Order Information we collect to fulfill any orders placed through the Site (including processing your payment information, arranging for shipment, and providing you with invoices and/or order confirmations). In addition, we use this Order Information to:
Communicate with you;
Screen our orders for potential risk or fraud; and
Provide you with information or advertisements related to our products or services under the preferences you have shared with us.
We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address) and more generally to improve and optimize our Site (for example, by generating analytics about how customers browse and interact with the Site, and to measure the success of our marketing and advertising campaigns).
Sharing Your Personal Information
As described above, we share your Personal Information with third parties to help us use your Personal Information. For example, we also use Google Analytics to help us understand how customers use the Site - you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
Finally, we may also share your personal information to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other lawful request for information we receive, or to otherwise protect our rights.
Behavioral Advertising
As described above, we use your personal information to provide you with targeted advertisements or marketing that we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (NAI) educational page at http://www.networkadvertising.org/understand-online-advertising/how-does-it-work.
You can opt out of targeted advertising by:
Facebook: https://www.facebook.com/settings/?tab=ads
Google: https://www.google.com/settings/ads/anonymous
Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads In addition, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal: http://optout.aboutads.info/.
Do Not Track
Please note that we do not alter our website's data collection and use practices when we see a "Do Not Track" signal from your browser.
Your Rights
If you are a European resident, you have the right to access the personal information we hold about you and to request that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us at the contact information below.
In addition, if you are a European resident, we note that we are processing your information to fulfill contracts we may have with you (for example, if you place an order through the Site), or to otherwise pursue our legitimate business interests listed above. In addition, please note that your information will be transferred outside of Europe, including to Canada and the United States.
Data Retention
When you place an order through the Site, we will retain your order information for our records unless and until you ask us to delete this information.
Changes
We may update this privacy policy from time to time to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons.
When you visit the Site, we automatically collect certain information about your device, including details about your web browser, IP address, time zone, and some of the cookies installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products you view, what websites or search terms referred you to the Site, and how you interact with the Site. We refer to this information as “Device Information.”
We use the following technologies to collect Device Information:
“Cookies” are data files placed on your device or computer that often include an anonymous unique identifier. For more information about cookies and how to disable cookies, visit http://www.allaboutcookies.org.
“Log files” track actions occurring on the Site and collect data, including your IP address, browser type, internet service provider, referring/exit pages, and date/time stamps.
“Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you navigate around a website.
In addition, when you make a purchase or attempt to purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card number), email address, and phone number. We refer to this information as “Order Information.”
When we talk about "Personal Information" in this Privacy Policy, we refer to device information and order information.
How We Use Your Personal Information
We generally use the Order Information we collect to fulfill any orders placed through the Site (including processing your payment information, arranging for shipment, and providing you with invoices and/or order confirmations). In addition, we use this Order Information to:
Communicate with you;
Screen our orders for potential risk or fraud; and
Provide you with information or advertisements related to our products or services under the preferences you have shared with us.
We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address) and more generally to improve and optimize our Site (for example, by generating analytics about how customers browse and interact with the Site, and to measure the success of our marketing and advertising campaigns).
Sharing Your Personal Information
As described above, we share your Personal Information with third parties to help us use your Personal Information. For example, we also use Google Analytics to help us understand how customers use the Site - you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
Finally, we may also share your personal information to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other lawful request for information we receive, or to otherwise protect our rights.
Behavioral Advertising
As described above, we use your personal information to provide you with targeted advertisements or marketing that we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (NAI) educational page at http://www.networkadvertising.org/understand-online-advertising/how-does-it-work.
You can opt out of targeted advertising by:
Facebook: https://www.facebook.com/settings/?tab=ads
Google: https://www.google.com/settings/ads/anonymous
Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads In addition, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal: http://optout.aboutads.info/.
Do Not Track
Please note that we do not alter our website's data collection and use practices when we see a "Do Not Track" signal from your browser.
Your Rights
If you are a European resident, you have the right to access the personal information we hold about you and to request that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us at the contact information below.
In addition, if you are a European resident, we note that we are processing your information to fulfill contracts we may have with you (for example, if you place an order through the Site), or to otherwise pursue our legitimate business interests listed above. In addition, please note that your information will be transferred outside of Europe, including to Canada and the United States.
Data Retention
When you place an order through the Site, we will retain your order information for our records unless and until you ask us to delete this information.
Changes
We may update this privacy policy from time to time to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons.